TYPO3 Brand Book presentation
| Author | Rasmus Skjoldan |
|---|---|
| Track | Design and UX |
| Session type | Talk (45 minutes) |
| Long Abstract | For some time it's been clear that TYPO3 is a difficult thing to communicate about. Community strength, outbound marketing, developer motivation and internal communication all need to be bound together. The brand book project aims to produce a briefing document for everyone communicating about TYPO3 - to describe how we'd like to look and think - and how it should be felt like to interact with TYPO3 on any level. In essense the brand book is about talking with one voice - and hopefully also making it a lot easier to write texts, choose images and explain what we're all about. The presentation will present the process of making the Brand book and look into the results. |
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Speaker(s)
Rasmus Skjoldan
Rasmus Skjoldan has been involved in TYPO3 since 2005. He was the team leader of design for 5 years, among other projects managing the redesign and rollout of the TYPO3 corporate identity. At the moment, Rasmus is working on branding guidelines for the TYPO3 project. He is also working at MOC as Creative Lead.
